Informazioni

Numero di riferimento dell'appalto	COMM/TLL/2022/LVP/0426-ExA
Titolo	Community manager in a REP Estonia
Descrizione	Please note that this is not a call for tenders but a publication announcing the Contracting authority’s intention to publish a future negotiated low or middle valueprocedure. Our aim is to ensure efficient and effective communication of the Representation in Estonia on social media, by engaging with our Russian language audience, creating meaningful conversations, monitoring and evaluating the success of social media actions and listening and reporting on what people are saying online. This should help to reinforce the relationship with the Russian community in Estonia, activate new followers, reach out to new audiences and counter disinformation. Social media actions are among the most cost-effective tools to communicate about the EU and the European Commission’s priorities. Our communication actions feature prominently topics such as Green, Digital, Economic recovery, solidarity with Ukraine, vaccination, EU in the world. These topics are the Commission’s overarching political and communication priorities and community management on social media is essential for keeping people informed about the essence of these priorities and engaged in the discussion of their implementation and impact. This request covers the services of a full time Russian speaking consultant needed to support the work on the digital channels, i.e. social media platforms managed by EC’s REP in Estonia. Under the guidance of a press officer, the service provider will interact with Russian community in Estonia on social media, reply to their questions and direct messages, “listen” for emerging trends or threats on our accounts, monitor and report on the sentiment of our online audiences related to various topics and make recommendations on how to optimise content for better engagement. The tasks can be divided as follows. • Community management and digital listening – 70% of the worktime. • Content creation: 30% of the worktime
Tipo di contratto	Servizi
Tipo di procedura	Procedura negoziata prevista per contratti di valore medio-basso
Stato	Chiuso
Pubblicato sul TED
Metodo di aggiudicazione	Miglior rapporto qualità/prezzo
Main CPV	79416200

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Data d'inizio	20/05/2022 16:45
Scadenza della domanda	N/A
Scadenza della risposta	N/A
Termine per manifestare il proprio interesse	05/06/2022 00:00
Lancio indicativo	06/06/2022 - 08/06/2022

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