Dettagli del bando di gara
Stato
Data di presentazione
19/01/2018
Data della risposta
20/01/2018
Lingua
Stato
Risposto
Dettagli della domanda
Oggetto
Test case (Communication Plan)
Domanda
As for the communication plan to be prepared for the test case, we would like to ask you the following questions: - is the Contractor in charge only of the design of the communication plan or also of its concrete implementation? - should the measures recommended in the communication plan be quoted too? If so, should they be considered as reimbursable costs?
Risposta
20/01/2018
The text case only requires the tenderer to recommend channels/tactics/tools to achieve the objectives highlighted in the briefing. How the plan would be materially implemented (i.e. if by the contractor, by EFSA, or a combination of the two scenarios) is out of the test case’s scope. The objective, here, is to assess the tenderer’s understanding of EFSA’s needs and ability to recommend the best strategies to reach out and engage with EFSA’s target audiences (i.e. competencies and business partnering potential). The cost is not a compulsory element of the plan either. It will be assumed that the whole set of solutions proposed by the tenderer in answering the questions asked by the test case are within the maximum budget available for the event as indicated in the briefing.